The release of Final Fantasy XIV coincided with one of the most complicated economic crises in modern history. We had to find ways to cheer up the fans.
Relate the promotion of the game with positive stimuli.
A simple and fun campaign that consisted of sharing your most curious experience as a traveler. In this way, we managed to get users to have fun with very ingenious stories while giving away a special edition controller to the winner.
If you like to know more about this campaign, let me know here. I will be happy to share with you more details!

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